Steve Lawson was previously President of Bad Animals/Seattle, a world-class sound design and music recording facility located in Seattle, Washington. Today, Steve is a consultant; a futurist researching emerging technologies and societal trends to help companies large and small adapt to the new reality that there is no such thing as “business as usual”.
His tenure as an entrepreneur began in 1979 when he decided he’d rather be his own boss than report to one and subsequently left KING Broadcasting (NBC’s Seattle affiliate), where he had worked for 5 years, to open his own audio post production facility Lawson Productions. Before joining KING Broadcasting, Lawson worked at several Seattle radio stations as an on-air personality.
Over the course of ten years, Steve Lawson transformed his one studio mom-n-pop shop into five studios providing high-end production and music recording. He captured the Northwest market and said to himself there must be more… and there was. In 1991, Lawson joined forces with Ann and Nancy Wilson (of the rock group Heart) to construct the addition of a world-class live recording room Studio X. Upon completion of Studio X, Lawson Productions officially changed names to Bad Animals/Seattle (getting the name from Heart’s 1987 release Bad Animals) and within six months of that year Bad Animals had exploded onto the national music scene. Studio X continued to attract mega projects including REM’s “Automatic for the People,” Soundgarden’s “Superunknown” and multiple releases by Pearl Jam and Alice In Chains.
In addition to music, Bad Animals/Seattle also established a national reputation in sound design and original music composition, with the Bad Animals/Seattle Sound Design team winning multiple National Emmy Awards for Sound Design on the Disney program Bill Nye The Science Guy,
Steve Lawson resides outside Seattle with his wife Debbie. His two children are married and also remain in the Seattle area. A Seattle native and 1975 graduate of the University of Washington, he is involved with the community both professionally and personally. He conceived and produced 11 benefit CDs for Children’s Hospitals in the Pacific Northwest. The CDs have raised over $750,000 for the hospitals. He is often heard on local and national commercial spots providing voice-over from his ISDN connected home studio.
He has served previously as Chairman of SPARS. He has written many colorful articles on the art and science of sound design and recording and he is often requested to serve as a panelist and guest speaker for many industry organizations including the American Marketing Association, the International Interactive Communications Society, and most western state Advertising Associations. He likes to tell a good joke but more often, a bad one.